The Gin Market
Your New business IDEA: The Gin Market
An Etsy Style market place for Craft Gins and related products.
Gin is definitely flavor of the month.
An explosion of craft gins has made the choice bewildering. Lots of companies occupy this market but are largely either direct suppliers of a single brand or offer subscription taster services. The idea for Gin Market is an overarching marketplace. Think Etsy for GIN and GIN products.
The USP would be the range of products and authority content on recipes etc. Customers would be able to browse an extensive range and read customer reviews etc.
|Business Size / Potential:||Medium – Large|
|Geographic Spread||UK Only initially|
|Startup Capital||£500 – £5000|
|Business Review Included||Yes|
BiEx Editor Review
The BiEx VERDICT : A good Idea with potential. We have seen loads of Gin based ideas in recent years. These have included products and subscription services etc but we have rejected nearly all of them. The reason is simple, the market is flooded. This idea however is different. It actually seeks to capitalise on the fact that there is such large offering.
W love this idea and think it could be highly profitable. We would advse to develop the branding carefully to enable the business to change and adapt to changes in the market i.e don’t be too specific with the naming. .
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